Morocco recorded a spectacular increase in its tomato exports to Norway during the current season, according to Eastfruit.
Between July 2024 and March 2025, the kingdom exported 5,000 tonnes of tomatoes to this Scandinavian country, an increase of 37.9 % compared to the same period last year and an increase of 28.9 % compared to the total volume of the previous season. It is a seasonal record for Moroccan tomato exports to Norway, illustrating the growing place of Morocco among the main world suppliers.
Since 2021, Morocco is one of the three largest tomatoes exporters worldwide. This flagship product dominates Moroccan exports of fruits and vegetables, both in volume and value. Key markets like France, the United Kingdom or the Netherlands particularly appreciate the quality and the competitive price of Moroccan tomatoes. If Norway represents a smaller market, its importance continues to grow, especially during the winter months when the demand in imported tomatoes is at its maximum.
Morocco supplies Norway throughout the year, with a peak of exports between November and March. In January, a monthly record was reached with 1,150 tonnes shipped, a level never recorded before.
The Kingdom ranks third in the Tomato suppliers from Norway behind Spain and the Netherlands, which were two of the Norwegian imports in 2023/24. However, their volumes tend to drop, while the Moroccan presence continues to progress. During the 2019/20 season, Morocco’s market share did not exceed 6 %; It increased to 22 % in 2022/23 and now exceeds 29 % over the first nine months of the 2024/25 season. With another three months to sell, Morocco could not only break its annual record, but also surpass the Netherlands to become the second supplier of Norway.
In addition to the tomato, Morocco expands its offer for the Norwegian market by exporting highly requested products such as mandarins, blueberries and frozen raspberries. This diversification strengthens the image of the country as a reliable supplier of fresh quality products.
Morocco’s ability to overcome challenges and develop its exports confirms its role as world leader in tomato trade. This record season in Norway testifies to the agricultural expertise of the kingdom and its expansion strategy on international markets.
