ORganized at the initiative of the Secretary of State for Foreign Trade, Omar Hejira, with the active conduct of the President of the Moroccan Confederation of Exporters, Hassan Sentissi El Idrissi, this mission is the culmination of long -term strategic work, carried with rigor and vision by ASMEX and the firm will to promote the “made in Morocco”, indicates a confederation press release.
Bringing together 35 business leaders from the main exporting sectors, the said mission is an extension of an in -depth dialogue with the Egyptian authorities, began in April with the visit of the Egyptian ambassador to the siege of the Confederation, followed by the successful organization of a “Egypt Country Zoom” which has enabled participants to benefit from specific lighting and at the Egyptian market.
This dynamism, praised by operators and widely relayed by the press, testifies to the natural vocation of ASMEX to enhance the interests of national export and to anticipate the needs of the productive fabric.
Through the constant commitment of its president, Sentissi, the Confederation demonstrates its ability to federate, prepare and support companies in a logic of strategic partnership, far from any improvised approach
In this context, ASMEX would like to recall that the legitimacy of an economic mission is measured by the quality of its preparation, the representativeness of the operators who take part in it – in this case exclusively exporters and the clarity of the objectives pursued.
The ASMEX will continue with determination, and in a spirit of responsibility, its mission of supporting Moroccan exporters, defending its reference role in the economic diplomacy of the kingdom under the enlightened leadership of SM Le Roi Mohammed VI, said the press release.
The Confederation will also consolidate its action internationally in the service of a more balanced, more ambitious and more sustainable Moroccan foreign trade.