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The Dacia phenomenon: how its economic SUV has become the best -selling car in the history of the brand

The Dacia phenomenon: how its economic SUV has become the best -selling car in the history of the brand
The Dacia phenomenon: how its economic SUV has become the best -selling car in the history of the brand

It is an important page that turns into the history of Dacia. There famous Mioveni factory, in Romaniarecently celebrated the production of its 8 millionth vehiclean impressive figure that testifies to the continuous ascent of the brand. And it’s the brand new Dacia Bigster Who had the honor of crossing this CAP, in its high -end version Hybrid 155 DAYNEY finish, dressed in a deep indigo blue.

Lateral profile of the Dacia Bigster 2025 with robust design and stretched roof line, on an urban background.Lateral profile of the Dacia Bigster 2025 with robust design and stretched roof line, on an urban background.
With its 4.57 meters long, the Bigster asserts itself as the largest SUV Dacia, with a muscular and assertive design.

It is no coincidence that it was this model that was chosen. Bigster represents the future of Dacia, a Spacious and modern family SUVwhich comes to style the range above the Duster. It also marks a strategic turning point for the brand: More space, more equipment, and a hybrid enginewhile retaining Dacia DNA – accessibility and robustness.

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4.57 m long, the Bigster even surpasses well -established SUVs like the Volkswagen Tiguan or the Hyundai Tucson, while retaining an ultra-competitive tariff positioningfaithful to the philosophy of the brand.

Before Dacia Bigster, imposing grille and LED lights typical of the brand.Before Dacia Bigster, imposing grille and LED lights typical of the brand.
The front of the Bigster takes up the brand’s identity style with a marked light signature and an imposing shield.

A SUV that is both economical, robust … and hybrid

Available from 22 511 €the Bigster stands out as one of the SUV of the most affordable segment C on the market. Its entry -level version is based on a motorization mild hybrid 140a 1.2 three -cylinder 140 hp turbo block benefiting from The Eco label DGT, even without rechargeable hybrid. Significant bonus: it can also work at GPLwhich assures him a Autonomy greater than 1,400 km.

For those looking for a more adventurous style, a version 4×4 is offered from 27 790 €. This variant retains the aesthetics of Costaud SUV while adding real versatility for difficult paths. It is also better equipped with the expression levelwhich includes a Bizone automatic air conditioningand Multimedia system with 10.1 inch screenand the folding rear seat in 40/20/40.

In summary, whether in traction or all -wheel drive, the Bigster succeeds in target wide : controlled budget, real driving capacity, and modern comfort.

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Dacia Bigster 2025 dashboard with 10.1 inch central touch screen and modernized finishes.Dacia Bigster 2025 dashboard with 10.1 inch central touch screen and modernized finishes.
Bigster cockpit combines simple technology and practical ergonomics, with a clear display and logical arrangement.

A complete hybrid version for more efficiency

The version Hybrid raised 155 ch Bigster brings a more successful technology. This model uses a heat engine 1.8 TURBO DE 107 CHassociated with two electric motors (one of which acts as a generator and the other develops 50 hp). The system delivers a combined power of 155 chfor an announced consumption of 4.6 l/100 km.

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It is the most sober version, and also the one that guarantees The Eco label Without compromise. Only small downside: the battery of the hybrid system encroaches slightly on the volume of trunk, which descends to 546 litresagainst more than 580 on other versions. However, this remains more than sufficient for family use daily.

This motorization is not Not offered on the Dusterwhich further strengthens the position of the Bigster as the high -end and technological model of the Dacia family. A discreet, but real rise.

Dacia Bigster back with vertical tailgate, LED lights and central logo.Dacia Bigster back with vertical tailgate, LED lights and central logo.
A wide and practical tailgate, ideal for family use, associated with a robust and functional design.

Dacia Bigster: Towards a new era for the brand

With the Bigster, Dacia enters a new dimension. This checkout model All modern SUV boxes : robust design, 4 × 4 options, hybrid technologies, large space on board, while staying largely below market prices. A cocktail that could well shake up the established order In the C. segment

And beyond the simple volume of sales, this SUV also plays a symbolic role: that of the vehicle who crossed the milestone of 8 million units produced by the brandin the same factory where it all started in 1968. A strong wink for a model that symbolizes les them by Daciabetween mastered levels controlled and assumed accessibility.

While many manufacturers are struggling to make the SUV hybrids affordable, Dacia proves that with a clear strategy and solid bases, it is still possible to Offer well thought out, well -equipped and well -positioned cars. Bigster may well be the best example

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